Choosing a Restaurant Theme

Your restaurant’s theme should be something you’re proud to claim. Before you open your doors consider how you want to present your new business. Your theme can incorporate the type of food you’re serving but you do not have to stick to these confines. Consider your restaurant’s adaptability. Will your theme allow for future changes or does it require decision and permanency? In today’s blog Public Kitchen Supply will explain how theme influences your clientele, menu and seating.
Theme plays a large influence over the type of customers you will attract. Before you decorate your restaurant think about the type of customers you want to cater too. Simple smallwares, like Chef Specialties 9.5” Walnut Finish Beer Bottle Pepper Mill, can play a large influence over your clientele. The Beer Bottle Pepper Mill is a great restaurant accessory for bars and grills. This pepper mill has a laid back, casual attitude. It would likely attract young adults as opposed to families with small children. If you want to bring in families provide helpful tools like the Update International’s Walnut High Chair; parents will appreciate this considerate gesture. It’s important to know what you’re communicating to customers. Avoiding a purchase, like a high chair, can result in a loss of family business because parents may feel unwelcome.
A restaurant’s menu is often incorporated into the theme. It’s very common to see Mexican or Italian style restaurants attempt to embody the culture of their cuisine. For example, a Mexican themed restaurant may use Carlisle’s 12” Tortilla Servers. This product fits the restaurants theme while keeping tortillas warm and fresh. If you’re menu is country specific it is easy to use that nation’s culture as your theme. While country or culture themed restaurants are common you have other options. For example, if your menu is authentic Mexican food consider a modern theme. A restaurant with a modern style but traditional Mexican menu offers a unique experience. It’s important for restaurants to have qualities that make them unique. A restaurant’s menu and theme is a great way to stand out.
Lastly, consider your restaurant’s seating. It’s easy to get lost in decoration and forget about your theme in application. This is especially true when it comes to seating. A successful restaurant understands customer traffic. Tables are cleared and prepared quickly, efficiently. When you choose your business’s theme carefully calculate tables, chairs, booths and waiting areas. Your theme should be built around you needs. Function before form.
Choosing your restaurant’s theme is exciting, it allows you to create an image for your business. Remember to think critically about your theme’s effect on your clientele, menu and seating. At Public Kitchen Supply we help our customers from the start. Check out some of the awesome products mentioned in this blog, at publickitchensupply.com